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A new collaboration between One Tribe and Astound Commerce will enable businesses to take immediate climate action by decarbonising eCommerce sales and offsetting emissions.
About Astound Commerce
Astound Commerce helps eCommerce brands drive revenue by enhancing relationships with consumers. Their digital commerce solutions assist businesses in developing impactful marketing strategies that aim to build valuable relationships and reduce eCommerce emissions without restricting site performance.
Astound’s newest partnership with One Tribe will enable businesses to take immediate climate action by decarbonising eCommerce sales and making all online purchases more sustainable.
Helping eCommerce businesses to decarbonise their products
Astound works with hundreds of brands, recommending solutions that benefit the planet and businesses. Helping brands incorporate sustainable actions into their customers’ journeys and empowering them to make sustainable choices across a variety of touchpoints while at the same time ensuring each brand’s commitment to sustainability is visible to consumers.
One Tribe will support businesses to reduce their carbon emissions by protecting trees in endangered forest regions across the globe. Micro-contributions from online sales made via eCommerce sites and integrated with One Tribe’s API technology will enable rainforest and conservation groups to effectively safeguard trees and large acres of land that can sequester and absorb carbon.
One Tribe’s Climate Action Platform will enable Astound to offer e-commerce brands additional ways of engaging and rewarding customers for conscious purchasing decisions, resulting in growth for businesses taking decisive action to become more sustainable. Working together as One Tribe, both companies aim to support businesses on their carbon reduction journey, helping them to be a force for good.
Michael Kahn (MK), Global CEO at Astound Commerce, said, “we work in sync with sustainable technology partners who can further help brands reduce and offset their carbon footprints, including Climate action platform One Tribe, which helps retail brands decarbonise eCommerce sales and make all online sales and purchases more sustainable. As well as payment platform Adyen, whose Restore payment feature allows shoppers to compensate for the carbon emissions resulting from their purchases.”
With 75% of consumers influenced by environmental sustainability, adopting eco-friendly practices offers enormous potential to grow reach and an estimated 20% increase in sales revenue.
